About Malgré Tout
Malgré Tout is the name of two innovative digital medias for horse riders and people with an equestrian passion or equestrian based livelihood. We are based in Denmark and England. Our media is a combination of a website, weekly newsletters and an online lifestyle magazine. In addition to our site www.malgretoutmedia.com we are very active on social media as FaceBook and Instagram. We have been on the danish market since the summer of 2015 and in the late 2017 we launched in United Kingdom. At malgretoutmedia.com the user can quickly and easily be updated with interesting news, get inspiration for different areas of equestrian life and receive product news. In our online magazine the user can enjoy lifestyle articles and interesting biographies with wide coverage, as well as receive tips and learn more about the current equestrian trends, just to mention a few. Every week the newsletter keeps the user updated with relevant valuable topics for the corresponding target group. Our mission is to make the articles in Malgré Tout so appealing, that they will attract people who haven’t yet had their eyes opened up for the exciting facets of the equestrian world.
The name Malgré Tout
Malgré Tout, which means “despite everything” when translated directly from French, was the name of the white horse that King Christian the 10th rode across the border between Kolding and Christiansfeld, in association with the celebration of Southern Denmark becoming reunited with Denmark again in 1920. Despite everything is a recurring theme in Malgré Tout.
Malgré Tout’s digital lifestyle magazine is published six times a year in Denmark and four times in England and can be read for FREE on your laptop, tablet or smartphone. The magazine is accessible 24 hours a day, 365 days a year and is subscription free while at the same time not requiring you to login. Several times annually we make special editions associated with large equestrian events.
The team behind
Malgré Tout is led by the two owners, Troels Højvig and Desirée Larsen and consists furthermore of a team with a common passion for the equestrian world. Combined we have comprehensive experience in communication, design, online marketing, event hosting and sales. We seek to increase the general knowledge of – and interest in – the equine sports and the equestrian world.